![]() It seems like, wherever I go, I get people coming up to me wanting to talk about the ‘Snake Shaker’ or the outfit or whatever. Some of the other guys on tour have even quoted lines from my clips back to me when we’ve been paired together. ![]() “I figured some people would find it funny,” he says, “but I never realised how many people actually use YouTube or stuff like that. The video was uploaded to YouTube and its massive popularity has spawned a further four clips, three of which have launched, with the remaining one due to go online in the next few months.Ĭrane says that he never expected to become a viral internet smash hit. “So when she said it was genuinely funny, we knew we were onto something.” “Heather’s not the sort of person to give you a charity laugh,” he says. The largely ad-libbed clip was filmed at Crane’s home club in Dallas, Texas, and later shown to his biggest critic: his wife, Heather. My coach and trainer, Greg Rose, said, ‘You know, people are always asking how tour pros work-out’ and I was like, ‘Alright, let’s do it.’” Because of that, we thought, ‘Hey, maybe we should start making some more of these videos’. “We tidied it up a bit and showed it to a few people who couldn’t stop laughing when they saw it. “My friend, though, was skeptical as to whether or not I could be the guy that does something like that, so I told him to turn the camera on and I ended up making this really stupid dance video. I talked about it with another friend and we decided that, if I was going to do something, I’d have to cross the line and do something that no-one else was going to do. “I figured I’d have to come up with something else. “So, I sat down in front of the camera and listed off all these great qualities that he had but, when I watched it back, I stopped it 30 seconds in because it was the most boring thing I’d ever seen in my life. “One of my friends was turning 50 a couple of years ago and a few of us were asked to make a 90-second video about what being a friend means to us,” explains Crane, in an exclusive telephone call from his home in Oregon. So what prompted the 35-year-old three-time PGA Tour winner to make the video? As with most sparks of genius, it happened almost by accident. He deadpans his way though hilarious explanations of his routine – “I just experience the zone” – whilst, at different points, struggling to balance between three gym balls and sparring against himself. That’s the length of his hilarious spoof work-out video which appeared on the video-sharing website YouTube late last year and which has since been viewed by hundreds of thousands of people around the world.ĭressed in a tight red spandex gym suit, matched with pink ankle socks and a black luge helmet, the clip shows Crane demonstrating a host of off-beat exercises using self-made, self-named gym aids, including the ‘Snake Shaker’ and the ‘Sledge Wand’. Given his reputation as one of the slowest players on the PGA Tour, there’s a none-too-subtle irony in the fact it only took one minute and eleven seconds to elevate Ben Crane to super-stardom.
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